Hot Pickle on InstagramHot Pickle on TwitterEmail Us

Hello Fresh

Hello new idea - Testing a new product and brand idea for real

Keen to expand their market footprint and de-risk their reliance on a purely subscription based model Hello Fresh developed an impulse, grocery targeted meal kit for two.

We were asked to help them garner feedback and test the market appeal of this product by building and operating a fully functioning pop-up retail concept in central London from which consumers could purchase the pilot product.

For 12 days we operated in Old Street Tube Station. Looking more permanent than temporary the store experiment provided reams of valuable insight around the product, brand and retail sales channel.

Click here for
MORE PROJECTS

Straight
from
the jar

Lifting the lid on the latest news from everyone at Hot Pickle.

Twitter

Latest tweet

  • The shift from products to experiences is occurring at every price layer. Less stuff, more memories. ,
  • This says it all. As H’wood bowl prepares to pay out a special divi the high st struggles. Racks & products are no… ,
Instagram

Instagram

Follow us on instagram to keep up to date with all our latest activations/events and general happening.

It's not all work, work, work our instagram is also full of creative inspiration from the world of experiential design.

Take us there

Say Hello

We would love to talk to you about your business.
Get in touch with our talented team to see how we can support and advise.
Hot Pickle on InstagramHot Pickle on TwitterEmail Us

+44 (0)203 735 8028

info@hotpickle.co.uk

Lincoln House, Ground Floor Unit 2, 1-3 Brixton Road, London SW9 6DE

© 2019 Hot Pickle Trading Ltd - Trademark Notice - Privacy Policy - Cookie Policy - Company No. 07009343